Public Relations & Communications Manager

• Develop and execute an integrated PR and Communications plan, in line with the overall strategy, to support the hotel's business objectives.
• Manage and implement a year-round calendar of communication activities.
• Produce and pitch newsworthy content and stories to media within the local, regional and international key feeder markets, seeking high-level placements in print, broadcast and online platforms.
• Develop high-quality, informative, and interesting press releases, press kits, and related PR materials.
• Regularly audit the hotel's press kits in key languages.
• Build and sustain a world-class media and influencer relations operation and outreach.
• Oversee all news releases production for new offerings, services, packages, appointments…etc.
• Manage media inquiries and interview requests. Handle requests by media to film/photograph the hotel and ensure that the hotel is appropriately featured and credited.
• Consistently monitor, analyse and communicate the hotel's PR coverage results on a regular basis.
• Plan, organise and oversee all photoshoots for the hotel (including major collateral photography, F&B shoots and press release photos).
• Evaluate opportunities for partnerships and sponsorships on an on-going basis.
• Develop a coherent social media strategy for the hotel and its outlets.
• Manage the hotel's social media marketing campaigns and day-to-day channel/content activities.
• Develop and expand community and influencer outreach efforts.
• Partner up with community-minded organizations to implement and coordinate a range of CSR activities and initiatives.
• Represent the hotel at PR-related social functions and relevant new media/product launches.

Mandarin Oriental