Senior Marketing Executive

Careem

Abu Dhabi
Permanent
Full-time

1 month ago

Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 50 million customers, and built a platform for the region's best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.JOB PURPOSEThis role is accountable for marketing planning, campaign execution, and daily operations for our food business in Abu Dhabi. The job owner will need to be resourceful and solutions-oriented to work in the fast-paced environment that this department operates under. The role requires high commitment and focus on execution excellence, customer service, and a strong alignment with our core values: being bold, focused, agile, and collaborative.Stakeholder management and communication skills are crucial for the success of this role.KEY ACCOUNTABILITIES(Role Accountabilities)● Owning the complete process of building and executing the food marketing calendar on weekly and monthly basis● Working closely with internal stakeholders to ensure alignment on planning and initiatives; commercial, digital, social, creative, external agencies, etc.● Managing external resources (i.e agencies) to develop marketing materials● Owning monthly food budget tracker with Finance and marketing manager● Owning the process of daily, weekly, monthly marketing operation: Campaign launches, briefing, etc.● Owning merchant marketing campaigns alongside food account managers● Leading post-campaign analysis through gathering marketing KPIs including promo spends, open rates, in-app clicks social media metrics, etc and liaising with owners of those metrics for timely sharing of KPIs.QUALIFICATIONS● Startup drive & attitude is key● Candidate must live in Abu Dhabi or should be willing to relocate to Abu Dhabi● Candidate should speak Arabic● Educated to BS/MS level (or equivalent) within a subject relevant to the position such as Marketing● Experience of building marketing campaigns while managing planning, timelines and budgets● Ability to plan marketing calendar across different channels and for all verticals● Strong relationship builder, an adept communicator with the ability to liaise with people on all levels● Ability to think about process and scale above all else to work efficiently and effectively with multiple tasks● Analytical skills and able to convert key findings into simple presentable communicationEXPERIENCE● 3+ years in Marketing. Tech and startup experience is a plus. Abu Dhabi experience is a plus.What we'll provide youWe offer colleagues the opportunity to drive impact in the region while they learn and grow. As a Careem colleague you will be able to:

Work and learn from great minds by joining a community of inspiring colleagues.
Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
Explore new opportunities to learn and grow every day.
Enjoy the flexibility that comes with the trust of being an owner; work in a hybrid style with a mix of days at the office and at home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year.
Access to healthcare benefits and fitness reimbursements for health activities including: gym, health club and training classes.

Apply for this Job

Required

First Name *Last Name *Email *Phone *Location (City) *Resume/CV *Drop files hereAttach or enter manually(File types: pdf, doc, docx, txt, rtf)Cover LetterDrop files hereAttach or enter manually(File types: pdf, doc, docx, txt, rtf)LinkedIn ProfileWebsiteCareem is: *Based on your understanding of Careem so far please click on all that applyPurpose driven organisationRun by colleagues who want to create impactAn organisation where making profit is the first rule of businessAn organisation with deep rooted ValuesA organisation with set work hours and working methodologyI applied to Careem because I am inspired by the potential colleagues I will work with at Careem. *I applied to Careem because I feel that I would grow professionally. *I applied to Careem because I feel that the job would enable me to learn new skills *By working at Careem I believe I can drive sustainability efforts in my community and be a change agent in the region. *How did you learn about a role at Careem? *A recruiter from Careem reached out to me and encouraged me to applyI read about Careem in the news.I attended a University event or career fair and met a representative from CareemI had a conversation with a friend or acquaintance who works at CareemI saw a social post and checked out the organisationI saw a Careem speaker at a conference and was encouraged to applyThrough LocalizedHave you seen Careem content on social media ? *If Yes, please specify the platform (tick all that apply) *LinkedInTwitterTikTokInstagramNot ApplicableIf Yes - do you remember what the content was about? *About the brandCareem colleague highlight/featureAbout a product launchTech relatedComms/PR relatedOtherNot ApplicableIf yes - did the content provide relevant information for you? *If yes - did the content increase your desire to want to work at Careem/apply to work at Careem? *I am interested in applying for a role at Careem as I am inspired by the professional development opportunities provided and would like to grow within the ranks at the organisation. *I am inspired by the colleagues at Careem and that has encouraged me to apply for a role at Careem *I am applying for a role at Careem because (tick all that apply) *I want to work with like minded individualsI heard about the company's purpose and it resonates with meI heard an executive from Careem and it inspired me to applyI heard Careem has lots of growth opportunities and it resonates well with my personal goals and ambitions

Careem

Apply Now