Manager - Marketing

Transguard Group

Dubai
Permanent
Full-time

1 month ago

Job DescriptionTransguard Group was established in 2001 and has diversified significantly, we lead in the fields of Cash Services, Security Services, Manpower Services, Facilities Management & Aviation. Transguard Group is the UAE’s most trusted business support and outsourcing provider and has a large, dynamic and culturally diverse workforce with 50,000 employees! We are currently recruiting for a Manager – Marketing for our trusted client to be based out of Dubai.Purpose-Support the Brand & Communications department in creating and implementing effective marketing strategies and plans to achieve organizational goals and objectives. This includes coordinating and managing various aspects of marketing campaigns, such as planning, budgeting, implementation, and evaluation. Additionally, the role involves building and maintaining relationships with internal clients, government stakeholders, and service partners to ensure successful campaign delivery and enhance the internal brand reputation of the Brand & Communications team.Responsibility-

Develop and execute comprehensive marketing strategies for POD marketing and campaigns, and sustainability initiatives that align with organizational goals and target audience.
Foster strong collaboration with internal teams to ensure alignment of marketing strategies with overall business objectives and seamless execution of integrated campaigns.
Provide regular updates and reports to line manager on cross-functional collaboration efforts, highlighting key achievements, challenges, and opportunities for synergy between departments and stakeholders.
Implement proactive creative strategies to optimize communications for internal clients.
Build and maintain relationships with key stakeholders to support POD marketing, and sustainability efforts, enhancing brand reputation.
Tailor communication strategies for each stakeholder group, focusing on collaboration benefits.
Work with stakeholders to boost marketing efforts, sharing content and promoting initiatives.
Advocate for creativity and lead discussions with internal clients and stakeholders.
Monitor campaign activity to enhance and optimize marketing strategies.
Create regular reports on key campaign performance for executive management and external presentations.
Gather effectiveness data after campaigns to assess success.
Manage and participate in key projects as directed by the line manager, representing the Brand & Communications team and offering expertise.
Identify potential risks and challenges in marketing projects and develop strategies to minimize their impact.
Maintain accurate project records, document lessons learned, and provide regular progress reports to keep stakeholders informed.
Coordinate with channel leads to create integrated responses for internal clients' needs.

Skills

Proficient in developing marketing strategies for strategic projects aligned with overall business objectives.
Excellent verbal and written communication skills in both English and Arabic to effectively convey marketing messages, collaborate with internal teams, and engage with external stakeholders.
Ability to collaborate with other departments and stakeholders to ensure alignment of marketing strategies with overall business objectives.
Staying up to date on emerging trends, technologies, and best practices in marketing, with a willingness to adapt strategies accordingly.
Familiarity with project management tools for organizing and tracking marketing projects.
Understanding of analytics and reporting tools for monitoring campaign performance and ROI.
Proficiency in Microsoft Office Suite.

Transguard Group

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