BUSINESS DEVELOPMENT EXECUTIVE

• To achieve revenue and students targets from corporate recruitment and KPIs as set by Marketing Manager
• Assist in initiating and managing corporate relations with target clients, STPs and Centre stakeholders in the region.
• Generate and grow corporate business opportunities in the region, contributing to the identification of target clients.
• Support CSR activities by finding the right sponsors for each initiative.
• Represent the Middle East Centre at community and networking events.
• Maintain excellent relationships with existing account base and expand relationships where possible.
• Document and complete all necessary paperwork for all Strategic Talent Partnerships

• Take an active role in planning, executing, managing, and measuring all marketing, recruitment, branding and corporate engagement plans and activities at the Middle East Centre.
• Research and analyze market trends, competitor offerings, demographics, and other information that affects marketing/corporate strategies.
• Use research findings and analysis to make recommendations and provide advice regarding upcoming and current programmes, and overall strategy.
• Support all programmes, students recruitment (sales) and lead generation plans, activities, campaigns and efforts
• Coordinate the signing of new MOUs to expand our STP business, which includes the preparation of contracts and signing ceremonies.
• Recommend Sponsorships or exhibitions that will serve the objectives of business development, attend them, and build relationships with key stakeholders.
• Liaise with teams on updates on Executive Education and keep key stakeholders updated and informed on progress.
• Improve, customize, and add required features to the current systems which ensures streamline and efficient functionality and adaptability
• Ensuring the recruitment workflow along with implementing processes as needed
• CRM Strategic Design and feature consultant for all modules
• Experience in managing, tracking and interpreting data generated from our Marketing automation software and other tools (currently ClickDimensions), to analyze campaigns’ performance.
• Assist in the organizing of recruitment events and attend them to facilitate their success.
• Prepare and deliver information sessions and webinars.
• Maintain, manage, and build good relationships with our Marketing vendors, internal departments, and agencies.
• Review marketing literature (brochures, press releases, newsletter etc.) and make sure that our presence at corporate partners is in line with brand guidelines and requirements.

• Introduce specialist tools to extract and standardize various forms of data.
• Manage and maintain all data-related history and queries that has to be readily available when needed for future planning purposes.
• Analyze, identify, and interpret data trends that could be very useful for establishing future predictions and favorable outcomes.
• Competitor analysis and market analysis
• Implement processes and systems to ensure that the current data is accurate and more efficient.
• CRM management and data analysis
• Produce and compile reports and charts that illustrate popular trends within data to non-specialists.
• Present information generated from data to the team leaders and Centre Director

• Execute a full audit on the current systems and procedures.
• Introduce and implement corrective measures where needed and highlight vulnerable areas within the department.
• Support the Centre Social Responsibility initiatives.
• Other projects as assigned by the Centre Director.
• Handle and follow up on the enquirers generated from the various marketing activities and maintain a good pipeline of applications, provide counselling to enquirers as and when needed.
• Counsel prospects, focusing on conversion of high-quality applications against targets.
• Monitor and continually explore ways to improve the conversion ratio.

• The ability to work well in a team as well as with guests, visitors, and students.
• Ability to deal tactfully and sensitively with confidential information, and awareness of implications of the Data Protection Act.
• Strong communications skills.
• Excellent organizational skills.
• Self-motivated with a positive ‘can do’ attitude and the ability to manage own workload.
• Organization and time management
• A commitment to on-going personal and professional development.
• Attention to detail and strong technical skills.
• Analytical and problem-solving skills focused on systems and programmes.

• Executing paid social media campaigns
• Bachelor’s degree in marketing or business
• Be able suggest and find solutions to challenges.
• Experience in the most current technologies.
• Be self-motivated, efficient, independent, outgoing, can work under pressure and attentive to details.

NADIA Global