Senior Art Director
Publicis Groupe
- Dubai
- Permanent
- Full-time
- Works with the CD / ACD to address performance, workflow, and quality issues and develop long-range plans for the team.
- Helps develop and review creative briefs that provide strategic insight(s) and creative inspiration
- Promote a culture of creative quality and accountability and ensure creative deliverables meet both our clients' expectations and our own standards of excellence
- Develops and reviews creative briefs that provide strategic insight(s) and creative inspiration
- Demonstrates to clients that an understanding of their marketing challenges and is responsive to their strategic needs in proposing creative solutions.
- Trains new employees on responsibilities and agency procedures, and works with current creative staff to help them achieve professional and personal goals.
- Works with the upper management team to plan and pursue continuing strategic growth of agency billings and participate in new business pitch opportunities.
- Develops and evaluates creative concepts, copy and art, at pre-determined points and providing direction prior to review by account management.
- Sets high creative standards that lead to a body of work that creates enthusiastic customers and clients, and is consistently recognized by agency management as on strategy and unique.
- Leads the creative efforts on new business assignments, as needed.
- Ensures that creative presentations to the client meet the highest professional standards.
- Manages the workload for assigned book of business to maximize the productivity and quality of work from the creative staff.
- Imparts outdoor industry expertise and experience to the team.
- Conceives and create experience design solutions that meet client objectives
- Effectively communicate creative concepts and strategies to both clients and our internal team.
- Designing comps, storyboards, initial graphic concepts, and final deliverables
- Brainstorms and developing campaigns while working with clients on multiple projects at once
- Assists the Creative Director to improve the Creative group's technical and creative performance.
- Help ensure that deadlines and budgets are met.
- Ideates, writes and executes original and iconic creative concepts in response to client briefs, objectives or goals.
- Extends client relationships and explore new ways to deliver value.
- Presents, shares and reviews creative work with Executive Creative Director/s, Account Management and Planning Leads as well as members of the Management Team
- Manages multiple projects from concept through to completion, working with both in-house resources and third-party vendors
- Collaborates effectively with Account Management, Planning and the broader creative team to develop disruptive and iconic work
- Provides leadership and professional development to department staff
- Mentors and trains team members, write performance reviews, and allocate work
- Set goals and KPIs for each team member, and works with them to achieve these.
- 5+ years of agency experience with primarily an Art background
- Knowledge of existent and future craft trends according to industry standards
- A proven track record of conceptual creative ability and judgment
- Successful client contact experience and ability to grow business organically
- The ability to work collaboratively with account management
- Excellent presentation skills
- Successful experience in managing creatives
- The availability and commitment to work extra hours as needed to ensure client satisfaction
- Demonstrated experience in events (client/brand)
- Understanding of consumer behaviours and industry trends
- Core Skills: Ideas, Brand, Awards and strong skillsets on all existent Craft tools